Last month, we explored 30 Seconds with central Store Operations leaders from Gap Inc., including Gap, Old Navy, Banana Republic, and Athleta. The conversation surfaced something we wanted to keep exploring: some of the smallest moments in leadership may have an outsized effect on what happens next.

So we’re bringing that line of inquiry to the PopUpThinkTank community.

This 90-minute session is for Director-level leaders in organizations of 2,000+ people—leaders absorbing complexity from every direction. 

Pressure from above.
Managers and teams looking to you for direction.
Peers across functions who need collaboration.
And an outside world that keeps changing the context.

In the middle of all that, 30 seconds can matter.

What happens in the brief space before we answer, solve, volunteer, redirect, or simply move on? What might we notice if we get curious about those moments—and what could they teach us about how we lead?

How might 30 seconds change what happens next?

25+ leaders will explore one shared challenge and co-create something usable from what emerges. You’ll make meaningful connections, see how insight develops across a room, and see your own contribution reflected in the collective output.

This isn’t a demo, webinar, panel, or pitch. 

And there’s no pressure to speak in front of the full group. It’s a PopUpThinkTank: structured participation without performative pressure, built to let us discover something together.

Come see what 30 seconds can do.