FOR COACHES, CONSULTANTS, & FRACTIONAL LEADERS
Bring the room you just experienced into your practice.
Facilitate PopUpThinkTank sessions under your own name — to engage your network, serve your clients and grow into enterprise work. Your brand stays yours. You get a format, a team and a bench behind you.
About 4 minutes · Cohorts run a few times a year
Your name on the session.
90 minutes, and it moves.
THE QUESTIONS EVERYONE ASKS FIRST
Straight answers, up front.
Is there a cost?
Once. $2,000 for Milestone 1: a full PopUpThinkTank session for your own business (a $2,500 value) plus a small, live cohort. It's the only fee we'll ever ask for.
Do I get paid?
Yes, for every client session you lead from Milestone 2 on. Most start at $1,000–$1,750 a session. Corporate work pays 40–60%. Enterprise partners earn up to 50% of the contract.
Will you send me clients?
Sometimes. Some come through us; more come through you — and you earn more when they do. We don't promise leads. We build the conditions where clients happen.
YOUR BRAND. YOUR BUSINESS. YOUR CRAFT.
Add a format. Keep everything else.
You keep your name, your logo, your website and your clients. PopUpThinkTank plugs into the practice you've already built — we're here to strengthen it, not ask you to build ours.
Your brand, co-branded.
Sessions run under your name, with PopUpThinkTank behind you.
Your contracts, if you prefer.
Fold a session into a bigger engagement — just keep us in the loop.
Non-exclusive.
Keep coaching, consulting and selling everything else you offer.
The backstage, handled.
Landing page, email automation, a custom session graphic, and the full registrant list.
HOW IT WORKS
Three milestones. Each one pays off on its own.
You decide how far to go. Nobody gets locked in, and every step is worth it even if you stop there.
1
MILESTONE 1
Start with you
YOU INVEST
$2,000, once
YOU GET
A full PopUpThinkTank session for your own business, plus a four-session live cohort with 4–5 other coaches and consultants. You learn the format by receiving it.
YOU EARN
Momentum on your own business — and a room full of people who've seen you at work. Many facilitators find their first client there.
MILESTONE 2
2
Lead your first
YOU INVEST
Your time and your network. We bring coaching, templates and backstage support.
YOU GET
A real session for a real client, or on a big topic of your choice. You're listed as a PopUpThinkTank facilitator.
YOU EARN
Paid per session, starting at $1,000–$1,750.
MILESTONE 3
3
Grow together
YOU INVEST
As much as you want. We decide together what's next.
YOU GET
Three paths, mix and match: keep facilitating for your own clients; get pulled onto other facilitators' engagements; grow into an enterprise client partner.
YOU EARN
40–60% on corporate work, and up to 50% of enterprise contracts.
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Session 1
To know and be known
Start with real connection — recognition, not networking.
Session 2
The format, from the inside
Feel how 90 minutes creates clarity, connection and movement.
Session 3
How to fill the room
Who shows up, why they come, and how a session turns into momentum.
Session 4
Sales, Session Builder and what's next
Shape how this fits your practice and where your first paid session comes from.
“The best investment I made this year.”
“It's already proving to be one of the best business decisions I've made.”
Dr. Ellen Contente
Founder, Leadwell Institute
“I got text messages from friends saying how much they enjoyed it. Then I walked around for 3 days — floating in air, enjoying the momentum and connections.”
Elle Zimmerman
Executive Coach
“Great experience! I'm so thankful. The results are phenomenal. The best investment I made this year.”
Tim Melone
Founder, Your Life's Direction
“Such a fun event. I'm still swimming in the energy.”
Bridget Burnham
Founder, BurnBright Communications
Every one of these is about Milestone 1 — the session people get for their own business.
Train the people who'll carry it inside.
Organizations of 500+ are now training their own facilitators — inside L&D, people, talent and change teams. They need experienced facilitators to train those teams, partner with the client and lead the work alongside them.
That's where Milestone 3 can lead. Enterprise partners take on the training and the client relationship, and earn up to 50% of the contract. It's earned after Milestones 1 and 2, because you'll be teaching what you've done.
MILESTONE 3, UP CLOSE
Up To
50%
of the enterprise contract, as a client partner
WHAT YOU CAN EARN
How pay works.
Pay starts as a flat fee and moves to a revenue share as the work gets more strategic. Bring the client, and you earn more.
Community, nonprofit & startup sessions
Milestone 2 and beyond
$1,000 per session, or $1,500 when you bring the client
Small business & higher ed sessions
Milestone 2 and beyond
$1,250 per session, or $1,750 when you bring the client
Corporate & enterprise team sessions
40–60% of $5,500+ per session
About $2,200–$3,300 per session, or $6,000–$9,000 on a three-session pack
Enterprise client partnership
Milestone 3
Up to 50% of the contract for training internal facilitators and leading the client relationship
The more you originate, close and lead, the bigger your share.
Facilitators are paid as 1099 contractors, with most engagements invoiced through PopUpThinkTank.
YOU’RE NOT ALONE DOING THIS
You're only as good as the people you know.
Facilitator community sessions
Regular gatherings to trade what's working, what you're building and what's next.
The bench
Regular gatherings to trade what's working, what you're building and what's next.
Patterns across sessions
See what's surfacing across many rooms and industries, not just your own client list.
CASE STUDY· WOMEN’S WISDOM AT WORK
One session. Three months later, the ripple was still moving.
Kelley Sanabria, founder of Blue Morpho Leadership, co-hosted a session with Maria Soyka that drew leaders from three continents. Afterward: a new advisory group on menstrual equity, local action in Maryland schools, and an advisory board seat in Ghana for one participant.
Maria Soyka
Lead Facilitator
Maria runs our facilitator trainings and stewards this network. You'll work with her from your first cohort session on.
Built for people who already have something going.
This fits if you:
—> Have a practice, a brand and a few clients — and want to grow
—> Would rather engage your network than post at it
—> Bring expertise in coaching, strategy, HR, innovation, marketing or change
—> Are generous, curious and like building with others
It's probably not for you if you:
X Want leads handed to you
X Want a script to follow
X Want a certificate for the shelf
We don't accept every application. We're building a community, not a funnel.
Questions, answered.
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Because we don't ask you to offer something you haven't experienced. Your $2,000 funds a real PopUpThinkTank session for your own business, so you walk away with momentum and a room that's seen you work — not a binder of theory. It's the only fee we'll ever ask for.
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More rooms. Our business grows when more leaders experience the format, and that takes facilitators with their own networks and expertise. When you lead a session, we share the revenue. When you grow into enterprise work, we need you to train and partner on those contracts.
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Sometimes — some sessions are assigned to facilitators in the network, and we hand off work when it fits. More often, clients come through you, and you earn a bigger share when they do. We don't promise leads. We do give you a proven format, a visible network and a community that opens doors.
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Absolutely — it's one of the best parts. A session is a fresh way to deepen a client relationship, reconnect with your network or warm up a cold lead. Many facilitators find their first paying client among the people who attended their Milestone 1 session.
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No. Sessions run under your name, co-branded with PopUpThinkTank. It's non-exclusive, and you can fold sessions into your own contracts — we just ask for clear communication, no surprises.
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The Milestone 1 cohort is four live sessions plus your own session. After that, you set the pace. Milestone 2 follows when you're ready, usually within a few months, sometimes longer. Up to you.
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A few times a year, each with 4–5 coaches and consultants so everyone gets real attention. Apply anytime and we'll let you know when the next one starts.
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Experienced coaches, consultants and fractional leaders with domain expertise and some traction — usually a brand, a few clients and a desire to grow. No specific credential required, but you do need to be generous, curious and collaborative. It has to be a good fit on both sides.
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Most engagements are invoiced through PopUpThinkTank, and facilitators are paid as 1099 contractors. You're welcome to use your own contracts when a session is part of your larger engagement.
Start with a session for your own business.
The application takes about 4 minutes. If it looks like a fit, we'll invite you to talk through next steps.